For universities and business schools seeking world-class performance

Your partner in growing quality student cohorts.

For universities and business schools

seeking world-class performance

Your partner in growing quality student cohorts

We’re your higher education consultancy specialising in insights, transformation and growth. Together, we achieve ambitious enrolment targets that others won’t tackle.

With careers spent working with teams at the heart of global academic institutions, we understand the intricacies behind recruitment success, portfolio and programme development.

More than consultants, we’re your partner – ready to roll up our sleeves and help you achieve new standards of excellence.

Services

Helping you engage the next generation of students with innovative, critical thinking.

Discovery

Make informed strategic decisions through 360-degree market insights, mystery shopping and expert analysis.

Market readiness

Clarify your unique market propositions, strategise compelling offers, and launch new programmes.

 

Cohort recruitment

Enhance your market profile, enquiry volumes, and conversion rates through best-practice execution.

 

Sustained growth

Continuously improve customer journey and business development plans with ongoing optimisation, reporting and training.

 

Key Clients

King’s Business School engaged Capstone at a time when we were in a start-up position, looking for rapid growth. Capstone were really positive and energetic partners throughout… giving us a strong foundation for growth, and since then our executive education programme portfolio has gone from strength to strength.

Kate Forman

Head of Executive Programme Development, King’s Business School

Capstone have been with us since our 2024 launch, bringing business development and marketing expertise along with positivity to this entrepreneurial project. Alongside the Wadham College team, this has resulted in a successful launch of the brand and the recruitment of international participant cohorts of leaders onto three programmes. Our plans are very ambitious, and we feel confident that Capstone will continue to deliver with passion and energy for future iterations.

Peter Cadwallader

WE Project Director, Wadham College

Get in touch

Speak with us directly and see how we can help you achieve your student recruitment campaigns and programme ambitions.